Prime Tower is situated in the heart of the city, the place where urban and cosmopolitan life intertwine to form a rich and colourful local identity; where culture, fun and shopping, business life, work and home merge seamlessly with one another. In Zurich West, the pulse of life beats more rapidly than elsewhere. Expansion is omnipresent, the dynamics inescapable. One company attracts the next, one innovative project follows the other. This is another reason Prime Tower, as a workplace, ensures a high quality of life.